Read more about the article Domestic sport and interest in female athletes experience continued growth
LONDON, ENGLAND - MAY 12: Ella Toone of Manchester United Women is subsituted whilst being followed by Steadicam cameraman during the Adobe Women's FA Cup Final match between Manchester United and Tottenham Hotspur at Wembley Stadium on May 12, 2024 in London, England. (Photo by Visionhaus/Getty Images)

Domestic sport and interest in female athletes experience continued growth

London, UK, 6th February Women’s sport in the UK, excluding global tournaments*, achieved its most-watched year ever in 2024, with an impressive 44.7 million viewers tuning in, surpassing the previous record…

Continue ReadingDomestic sport and interest in female athletes experience continued growth
Read more about the article O2, RFU and Women’s Sport Trust launch the UK’s first-ever wearable report to help tackle the gender awareness gap in rugby

O2, RFU and Women’s Sport Trust launch the UK’s first-ever wearable report to help tackle the gender awareness gap in rugby

O2, Rugby Football Union (RFU) and Women’s Sport Trust (WST) deliver the annual report as part of a long-term study into the visibility of the Red RosesThe joint aim of the…

Continue ReadingO2, RFU and Women’s Sport Trust launch the UK’s first-ever wearable report to help tackle the gender awareness gap in rugby
Read more about the article Latest research from Women’s Sport Trust reveals fans are watching Barclays Women’s Super League matches for longer than ever before

Latest research from Women’s Sport Trust reveals fans are watching Barclays Women’s Super League matches for longer than ever before

Latest figures from the Women’s Sport Trust, with broadcast analysis from Futures Sport & Entertainment, show that more people in the UK are watching women’s sport and they’re spending more time…

Continue ReadingLatest research from Women’s Sport Trust reveals fans are watching Barclays Women’s Super League matches for longer than ever before
Read more about the article Women’s Sport Trust reveals that the first four months of 2024 brought record TV viewing for women’s sport in the UK

Women’s Sport Trust reveals that the first four months of 2024 brought record TV viewing for women’s sport in the UK

As the Barclays Women’s Super League draws to a close, the Women’s Sport Trust has revealed that the first four months of 2024 brought record TV viewing for women’s sport in…

Continue ReadingWomen’s Sport Trust reveals that the first four months of 2024 brought record TV viewing for women’s sport in the UK