O2, RFU and Women’s Sport Trust launch the UK’s first-ever wearable report to help tackle the gender awareness gap in rugby

O2, Rugby Football Union (RFU) and Women’s Sport Trust (WST) deliver the annual report as part of a long-term study into the visibility of the Red RosesThe joint aim of the…

Continue ReadingO2, RFU and Women’s Sport Trust launch the UK’s first-ever wearable report to help tackle the gender awareness gap in rugby

Latest research from Women’s Sport Trust reveals fans are watching Barclays Women’s Super League matches for longer than ever before

Latest figures from the Women’s Sport Trust, with broadcast analysis from Futures Sport & Entertainment, show that more people in the UK are watching women’s sport and they’re spending more time…

Continue ReadingLatest research from Women’s Sport Trust reveals fans are watching Barclays Women’s Super League matches for longer than ever before

Women’s Sport Trust reveals that the first four months of 2024 brought record TV viewing for women’s sport in the UK

As the Barclays Women’s Super League draws to a close, the Women’s Sport Trust has revealed that the first four months of 2024 brought record TV viewing for women’s sport in…

Continue ReadingWomen’s Sport Trust reveals that the first four months of 2024 brought record TV viewing for women’s sport in the UK

An unprecedented year for international women’s competitions as new audience figures show growth across major sports

Latest figures from the Women’s Sport Trust have revealed that major international women’s sporting events have continued to drive record-breaking audience figures with viewers watching for 9 hours and 58 minutes…

Continue ReadingAn unprecedented year for international women’s competitions as new audience figures show growth across major sports
Read more about the article Data shows highest viewing time on record for women’s sport as FIFA women’s world cup attracts a younger, more female demographic
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Data shows highest viewing time on record for women’s sport as FIFA women’s world cup attracts a younger, more female demographic

LONDON, UK, 14th September — The Women’s Sport Trust has revealed that people in the UK are watching more women’s sport than ever before on TV with average time spent watching…

Continue ReadingData shows highest viewing time on record for women’s sport as FIFA women’s world cup attracts a younger, more female demographic